advertising psychology造句

• New advancement in current advertising psychology
  广告心理研究的新进展
• Further , we introduce the source of advertising psychology research , pointing out that this is an essential aspect of advertising effects
  然后探讨了广告心理效果研究的发展起源，指出广告心理研究是广告效果研究中一个关键的要素。
• As follows is the thesis outline : chapter one : advertising psychology . we make the basic direction of advertising stratagem through stp tactic , consumer ’ s behavior pattern
  从stp战略、消费者行为模式来把握目标受众的广告心理特征，为后期的广告战略制定确定基本的方向和坐标。
• In order to break through the disadvantage of traditional theory , the thesis bring forward the layer index analysis ( lia ) , including the consumer ’ s psychology , advertising psychology , stp tactics . at first , we should set the coordinate axis layer index which make certain the direction of advertising . second , we aim at the targeted consumers to analyze the media arrive , advertising arrive , mind change , purchasing behaviors through the quadrant layer index
  为突破传统理论的不足，本文提出层级指标分析，从消费者的消费心理、广告心理，运用stp战略，加以系统地分析和整理，首先得出针对目标顾客的坐标轴层级指标，确定广告制作和投放的方向和目标；然后再针对具体目标顾客的广告接受心理和媒体接触习惯，按照媒体到达、广告到达、心理改变、购买行动进行象限层级指标的分析，从而准确把握广告的投放效果，为企业的品牌提升和营销战略实施有效的配合。